Fashion

Portraits

Celebrity Activation

Brand Extension

Manufactured

1470

For these shoots, my job was to produce authentic imagery of a celebrity personality interacting with a corporate property. The right image should create excitement among a product's target audience without feeling fabricated. All of the shoots required me to balance the goals of the client, other teams working on set, and, of course, the celebrity.

The photographs were used in print, websites, and signage.